Leading industry brands UDC, Sega, and E-Service have been commended for championing EAG360 on the international stage. To help exhibitors spread the word the marketing team has launched a professional toolkit of promotional materials including downloadable EAG360 banners, logos, and digital assets designed to help partners engage with global operators and drive attendance.
EAG360 Chairman Nick Harding has praised the contribution of leading brands including UDC, Sega and E-Service for ‘waving the EAG360 flag at international sales events and exhibitions.’
Confirming the importance of their ambassadorial role and announcing the suite of EAG360 branded materials that are available to supporters, Nick Harding said: “I’d first like to thank those of our exhibitors notably UDC, Sega and E-Service who have been so positive in promoting EAG360 at other shows that they attend.
“Their advocacy is hugely positive and plays an important role in attracting more international operators to what is the only b2b event that brings together exhibitors and operators from the gaming, amusements and competitive socialising sectors making it the world’s most comprehensive business event that’s dedicated to the smile economy.”
He added: “We have produced a suite of EAG360 marketing assets which exhibitors are able to access. Phil Gibbs our Head of Marketing is able to discuss any specific P-O-S to help our exhibitors promote EAG360 in any way.”
As well as high‑impact, ready‑to‑print designs for pull‑up banners and customisable leaflet templates which have been used effectively by UDC, SEGA, and E-Service as part of their presence at third party events, exhibitors are able to access an expanded suite of creative show materials. Assets can be downloaded through the Exhibitor E‑Zone at www.eag360show.com, or requested from Phil Gibbs at
A complete set of high‑resolution EAG360, Amuse Expo, CompSocUK, and London Gaming Show logos are available for use across websites, email campaigns, printed collateral, and social media. Each logo pack includes multiple formats to ensure consistency across all exhibitor communications.
Professionally designed email signature graphics allow exhibitor teams to promote their participation in every outbound message. The signatures are optimised for Outlook, Gmail, and other major email platforms, ensuring a clean, consistent look across all devices.
Web‑ready promotional banners have been designed for use on exhibitor websites, newsletters, and social channels. The graphics help drive visitor awareness and encourage pre‑show engagement. Multiple sizes and formats are provided to suit different digital placements.
EAG360’s status as a unique hub for operators drawn from across the smile economy has been put into sharp relief by data from the 2026 show. January’s edition attracted representatives working across a breadth of verticals including the Bingo, Bowling, Casino, Competitive Socialising, Family Entertainment Centre, High Street Gaming, Indoor Play, Members Club, Pub, Safer Gambling and Visitor Attraction sectors.
The advocates
Nick Harding said… “I’d like to thank those of our exhibitors notably UDC, Sega and E-Service…Their advocacy is hugely positive and plays an important role in attracting more international operators to what is the only b2b event that brings together exhibitors and operators from the gaming, amusements and competitive socialising sectors…
Originally published on Coinslot on August 31, 2026. Republished with permission.